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Drift

Drift is a conversational marketing platform that helps businesses engage with website visitors in real-time via live chat, chatbots, and automated messaging. It streamlines lead generation, qualification, and customer support.

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Drift

What is Drift?

Drift is a conversational marketing platform designed to help businesses engage with website visitors in real-time through live chat and chatbots.

It allows teams to automate lead generation, qualify prospects, and deliver personalized customer support.

Drift’s AI-driven chatbots provide 24/7 assistance, enabling businesses to qualify leads even when human agents are unavailable.

By integrating with CRMs, email platforms, and analytics tools, Drift streamlines sales and support workflows, helping companies capture more leads and deliver a better customer experience.

Its focus on real-time communication makes it a powerful tool for boosting conversions and accelerating growth.

Integrations

Salesforce
HubSpot
Marketo
Mailchimp
Google Analytics
Segment
Shopify
WooCommerce
Zapier
Slack
Intercom

Use Cases

  • Drift’s live chat and automated chatbots qualify leads instantly, increasing conversion rates and reducing manual effort.
  • Provide real-time customer support on your website with Drift’s live chat and AI-powered bots.
  • Engage with website visitors proactively, guiding them through product tours, demo requests, or onboarding.
  • Boost conversions with personalized chat interactions, answering customer questions and offering product recommendations in real time.

Features

  • Instantly engage with website visitors and customers in real-time for lead qualification or support.
  • Automate lead qualification and provide 24/7 customer support using AI-driven bots.
  • Set up automated workflows for sales and support teams to improve engagement and efficiency.
  • Send personalized messages based on visitor behavior to enhance user experience.
  • Seamlessly integrate with CRMs like Salesforce to log interactions and follow up with leads.
  • Allow prospects to schedule meetings directly from the chat interface, saving time and increasing conversions.

Who is it for?

Drift can be useful for the following user groups:

B2B marketers
sales teams
customer support teams
e-commerce
professional services

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