CleverTap

CleverTap is an intelligent marketing automation platform that helps businesses personalize customer experiences through data-driven insights. With AI-powered engagement tools, it enables targeted campaigns across email, SMS, push notifications, and more.

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What is CleverTap?

CleverTap is an advanced marketing automation platform that empowers businesses to engage their customers with personalized, data-driven marketing strategies.

By leveraging machine learning, behavioral analytics, and real-time data, CleverTap helps businesses automate communication across multiple channels, including email, SMS, push notifications, and in-app messages.

Its powerful segmentation capabilities allow for precise targeting, ensuring that customers receive the most relevant and timely messages.

With detailed analytics and AI-powered recommendations, CleverTap aids in improving customer retention, driving conversions, and fostering long-term brand loyalty.

Integrations

Salesforce

HubSpot

Mailchimp

SendGrid

Google Analytics

Tableau

Shopify

Magento

Facebook

Twitter

Instagram

Amazon Redshift

Google BigQuery

Use Cases

Personalize product recommendations, automate cart recovery, and send push notifications for special offers based on user behavior.
Send personalized push notifications to drive app engagement and improve user retention.
Leverage advanced segmentation and automation to re-engage inactive users or encourage repeat purchases.

Features

Reach users through email, SMS, push notifications, in-app messaging, and more.
Segment customers based on demographics, behaviors, and past interactions to send personalized messages.
Deliver personalized content and product recommendations with machine learning.
Create and launch automated marketing campaigns to trigger based on customer actions or events.
Gain insights into campaign performance, user behavior, and ROI with in-depth analytics.
Run A/B tests to optimize campaign elements like subject lines, content, and CTAs.

Who is it for?

CleverTap can be useful for the following user groups:

e-commerce businesses

mobile apps

startups

SMBs

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